Content Marketing Internship
Marmoset Music is a full-service music agency offering meticulously curated licensing, award-winning custom music production, and unique artist collaborations for any creative project. From film, television, and trailers to podcasts and branded content, Marmoset connects storytellers with the perfect song. Whether through catalog search, custom composition, or subscription access via Track Club. Their client partnerships include brands such as Apple, CBS, A24, Google, Airbnb, and Patagonia.
Since my internship at Thesis was so successful, I decided to reapply and give it another shot during my senior year! Through this opportunity, I joined Marmoset as a Content Marketing Intern. I worked closely with the marketing team and was privileged enough to contribute to various blogs, newsletters, social media activities and posts, marketing analytics, and expand my music education.
Videos Created for Social Content
Managing Instagram
I managed both the Marmoset and Track Club Instagram accounts by overseeing every aspect of content creation and community engagement. I wrote all captions for posts, Reels, and Stories. Every caption was designed to highlight the music, artists, and projects we featured, and I made a point to tag artists and collaborators to celebrate their work and expand the reach of our content. Beyond publishing, I monitored the accounts daily to ensure a consistent and authentic presence, making sure followers felt connected to the brand and service.
Thumbnails and Captions
Applications used during the internship
Newsletters
In addition to content writing, I handled direct community interaction by responding to DMs, replying to comments in ways that encouraged conversation, and leaving comments on artist, partner, and industry accounts.
These are newsletters I authored and distributed to our email list, reaching Marmoset Music’s community of filmmakers, brands, musicians, and music lovers.
Designed custom cover pages for Instagram posts and developed reusable templates for blog shares as well as wrote almost very Instagram caption from June - end of August
Authored multiple SEO-focused blog articles to drive web traffic and improve search visibility, with additional pieces currently in development
Blogs
To understand my work, we need to discuss Marmoset and their other project, Track Club. Track Club is Marmoset's small-batch, meticulously curated music licensing subscription app with 100% customizable music. I would bounce around and do work for both every day, but at the end of the day, it’s all under one umbrella.
